ExposeIQ expands JuryFit for insurance defense jury selection

ExposeIQ said its JuryFit platform now offers expanded tools to help insurance defense attorneys evaluate jurors more systematically in high-exposure cases. The update adds human-verified analysis, targeted voir dire questions and virtual jury simulations to support jury selection and trial strategy.

Why it matters: - Insurance defense cases often turn on juror attitudes about insurers, corporate defendants and damages. - ExposeIQ JuryFit is aimed at helping defense teams make jury selection decisions with more structure in high-volume, high-exposure matters. - The platform is designed to support more consistent jury selection while preserving attorney judgment over final decisions.

What happened: - ExposeIQ announced expanded capabilities within its JuryFit platform on July 8, 2026. - The update is built for insurance defense attorneys working on cases where juror bias and damage exposure can shape outcomes. - ExposeIQ said the platform now examines multiple juror dimensions to support defense strategy.

The details: - JuryFit analyzes case theories against demographic factors, life experiences, attitudes and beliefs, political and social values, personality and cognitive traits, and implicit and explicit biases. - The platform identifies combinations of those factors that may affect how jurors respond to a particular theory of the case. - Licensed professionals verify all assessments before the analysis is used. - JuryFit generates targeted voir dire questions to explore alignment or misalignment during jury selection. - Those voir dire questions are also human-verified before use. - After a jury is seated, the platform tests key arguments, damages themes and witness presentations against a Virtual Mirror Jury™. - The simulation is built to reflect the personality profiles and group dynamics of the actual seated jurors. - Outputs from the Virtual Mirror Jury process are reviewed through human verification.

Between the lines: - The update reflects a broader push to blend litigation technology with professional review rather than rely on automation alone. - ExposeIQ is positioning JuryFit as a tool for defense teams that want more disciplined juror analysis without giving up strategic control. - The focus on human verification also addresses the sensitivity of using psychological and bias-related inputs in trial preparation.

What's next: - Defense teams can use the expanded JuryFit workflow during jury selection and after the jury is empaneled. - ExposeIQ will continue marketing the platform as part of its litigation intelligence suite for trial attorneys.

The bottom line: - ExposeIQ is betting that insurance defense firms want technology that sharpens juror analysis, but still leaves final calls in human hands.